A weathervane points to which way the wind is blowing. And when it comes to running a company, key performance indicators (KPIs) signal which way the money is flowing.
Jack Perkins
Founder, CEO
Expertise and Discussion Topics: Executive Leadership, Strategic Finance, CFO Leadership, Capital Strategy, Financial Strategy, Scaling Finance Teams
About Jack
Jack Perkins founded CFO Hub to provide strategic finance and accounting services to enterprises of all sizes. CFO Hub serves a diverse array of clients throughout the US and abroad, providing them with CFO, Controller, Accounting, and HR solutions to help them scale.
Prior to founding CFO Hub, Jack served as the CFO and Controller of rapidly growing enterprises in California, steering them through multiple institutional financings and revenue growth. These experiences have equipped him with the skills necessary to meet the needs of even the most intricate business models.
Jack began his career in public accounting and is a licensed CPA in the State of California.
Education
San Diego State University
Bachelor of Science (BS), Accounting & Business Administration
2004 – 2008
Activities and societies: Beta Alpha Psi
Bachelor of Science (BS), Accounting & Business Administration
2004 – 2008
Activities and societies: Beta Alpha Psi
Licenses & Certifications
Certified Public Accountant
California Board of Accountancy
California Board of Accountancy
FINRA Series 79 and 63 Licenses
FINRA
FINRA
Experience
- Founder & CEO
CFO Hub - Managing Director
Adaptive Capital Partners - Managing Director
GovCFO - CFO
Tourmo - CFO
RedHill Realty Investors - Controller
Events.com - Assurance
PwC - Assurance
RSM US LLP
Latest Articles from Jack:
How a Great CFO Influences Strategic Decisions for your Business
Today, modern CFO’s are more than just number crunchers. In fact, the right CFO can have a massive impact on the financial and strategic decisions your business takes down the road.
How, When, and Why Should I Hire a CFO?
At a certain stage, you will need to hire a chief financial officer (CFO). But when does that touchpoint occur? Why do you need a CFO? And how do you go about hiring one?
Outsourced CFO Services: Your Key to Efficient Financial Management and Planning
CFOs bridge the gap between technical financial information and business strategy. Most CFOs have a deep understanding of accounting and finance, yet also be an adept manager. They typically have an extensive background in these functional areas, as well as qualifications such as a CPA license or CFA designation.
Financial Projections and Analysis
Financial projection and analysis is an internal process that helps a company explain their most recent earnings and growth (or lack thereof). The financial data can then be extrapolated upon to more accurately anticipate (forecast) what is to come and what actions need to be taken to reach the charted destination.
Finance 101 Series: Your Guide to Mergers & Acquisitions
On June 20th, 2018, two mega-corporations—AT&T and Time Warner—merged, marrying one of the...