A profit and loss (P&L) statement is one of the three essential financial documents you need to know how to prepare and analyze.
Jack Perkins
Founder, CEO
Expertise and Discussion Topics: Executive Leadership, Strategic Finance, CFO Leadership, Capital Strategy, Financial Strategy, Scaling Finance Teams
About Jack
Jack Perkins founded CFO Hub to provide strategic finance and accounting services to enterprises of all sizes. CFO Hub serves a diverse array of clients throughout the US and abroad, providing them with CFO, Controller, Accounting, and HR solutions to help them scale.
Prior to founding CFO Hub, Jack served as the CFO and Controller of rapidly growing enterprises in California, steering them through multiple institutional financings and revenue growth. These experiences have equipped him with the skills necessary to meet the needs of even the most intricate business models.
Jack began his career in public accounting and is a licensed CPA in the State of California.
Education
San Diego State University
Bachelor of Science (BS), Accounting & Business Administration
2004 – 2008
Activities and societies: Beta Alpha Psi
Bachelor of Science (BS), Accounting & Business Administration
2004 – 2008
Activities and societies: Beta Alpha Psi
Licenses & Certifications
Certified Public Accountant
California Board of Accountancy
California Board of Accountancy
FINRA Series 79 and 63 Licenses
FINRA
FINRA
Experience
- Founder & CEO
CFO Hub - Managing Director
Adaptive Capital Partners - Managing Director
GovCFO - CFO
Tourmo - CFO
RedHill Realty Investors - Controller
Events.com - Assurance
PwC - Assurance
RSM US LLP
Latest Articles from Jack:
What Are the Most Important Financial KPIs?
A weathervane points to which way the wind is blowing. And when it comes to running a company, key performance indicators (KPIs) signal which way the money is flowing.
5 Actionable Growth Strategies
Learn what types of actionable growth strategies can benefit your business, and how to implement them for success.
8 Tips for Raising Startup Capital
Raising money is not necessarily formulaic—investors differ, strategies vary, and how you lock in funds might be completely unique to your specific circumstances.
CFO or Controller? Which is Right for your Business?
Determine whether a CFO or Controller is right for your business by understanding their distinct roles, responsibilities, and how each can benefit your company.
General Venture Capital Investment Criteria. Does My Business Fit the Bill?
If you are an up-and-coming entrepreneur looking for venture capital investment, you will want to understand how these firms operate. By understanding what they are looking for in business ventures, you can identify opportunities to position your company as the perfect suitor for investment.